We’ve likely all been there:  Standing in line at the big-box eye glasses retail store.  Holding onto my number, walking around and awkwardly poking around at the samples, and dreading the major outlay of cash that I’m about to spend.  Eventually when they call my name, I’m then subjected to the salesperson (who looks like they are still in high school) pressuring me to try on different frames that I repeatedly say I don’t like.  Eventually I am sent home, left to wait for the phone call that will let me know my glasses are ready.  Then I get back in the car, wait in line again, try on the glasses and make uncomfortable small talk with the salesperson as I hand them the small fortune that I had to spend on these glasses that I’m not even that crazy about, but that I could afford.

Read More..